Lemonade partnered with Adam Lippes to refine the brand’s Shopify experience, focusing on UX clarity, performance, and scalability. Our work balanced editorial storytelling with conversion-focused structure, resulting in a more confident, high-end e-commerce platform built for long-term growth.
What we did
Re-Theme on Shopify
International Expansion
UX & UI Design
Frondend Development
Backend Development
Shopify POS
Systems Integrations
Analytics
Conversion Rate Optimizattion (CRO)
Site Maintenance
Unifide Commerce
The Ask
To maintain luxury brand standards while improving usability
Our approach
Shopify architecture optimized for performance and flexibility
Our Solution
We delivered cleaner navigation and more intuitive product discovery, alongside improved structure across product detail pages and collections, resulting in a Shopify build that seamlessly supports both editorial content and commerce.